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The Thomas Burberry Monogram is an ode to our founder and a nod to our heritage.

Inspired by an original drawing from our archives, the Thomas Burberry monogram (‘TB’) is used on its own and as a repetitive print. It celebrates the heritage of our fashion house in a return to the spirit of our founder, whose initials are referenced in the design.

AN EMBLEM OF STYLE

DISCOVER THE THOMAS BURBERRY MONOGRAM

In July 2018, our Chief Creative Officer Riccardo Tisci revealed the brand’s new graphic identity, designed in collaboration with the legendary British art director and graphic designer Peter Saville.

Inspired by an original drawing from our archives, the Thomas Burberry monogram (‘TB’) is used on its own and as a repetitive print. It celebrates the heritage of our fashion house in a return to the spirit of our founder, whose initials are referenced in the design.

An elegant set of interlocked TB initials signify our storied past as well as our contemporary future.

Discover recent Thomas Burberry Monogram campaigns below.





In July 2021, we revealed an evolution of our TB Summer Monogram collection, designed by Chief Creative Officer Riccardo Tisci, with a new campaign starring the iconic Naomi Campbell, celebrating the optimism of a new season and the spirit of summer.

Playing on Burberry’s house code of duality, the campaign captured a journey between worlds, fusing the classicism of stills imagery with the modernity of CGI technology.

In July 2020, we introduced our new Thomas Burberry Summer Monogram collection, designed by Chief Creative Officer Riccardo Tisci, through a unique campaign starring Kendall Jenner.

An ode to the fashion house’s founder, Thomas Burberry, the bold interlocking TB initials – created by Riccardo and Peter Saville in 2018 – is refreshed in a larger scale and colour palette of dark beige, azure blue, graphite and cobalt blue with orange accents. 

The world of the Thomas Burberry Summer Monogram could be further explored via B Surf – Burberry’s new multiplayer game. B Surf is a racing game on water, where players select a surfboard and dress their chosen character in outfits from the collection, before challenging their friends to race around a TB-shaped track.

Atop the far-reaching sands of Newgale Beach in South Wales, renowned land artist Jon Foreman builds beautiful Thomas Burberry Monogram rock sculptures with texture and dimension using natural materials in the colourways of the new TB Summer Monogram collection – the coastline becoming his canvas. 

To bring this campaign to life, Riccardo called upon a cast of iconic British creatives including photographer Nick Knight, art director Peter Saville and stylist Katy England.

The Thomas Burberry Monogram on the streets of London.

Monogram in Hong Kong, S.A.R., China.