“Our teams have shown resilience, agility and creativity to drive an acceleration in full-year revenue while continuing to play a positive role in society.”
gerry murphy
Chair
“The ambition to be a true luxury brand remains absolutely the right strategic positioning for Burberry.”
JONATHAN AKEROYD
Chief Executive Officer
A YEAR OF OPEN(ING)SPACES
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ELEVATING CUSTOMER
EXPERIENCESHarnessing creativity, technology and a commitment to excellence, we aim to inspire and delight our customers with beautiful products, innovative experiences and emotive campaigns rooted in our heritage of adventure and exploration.
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REDIFINING LUXURY
PRODUCTWe pair exceptional craftsmanship with the latest technological innovations to deliver products that are both of the moment and made to last. Constantly evolving and always respectful of our heritage, we champion contrasts and embrace innovation.
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ENHANCING VIRTUAL
DISCOVERYAs our customers reshape community spaces and the way in which they interact with brands, we continue to harness digital innovations to forge connections around their passion points, while enhancing the luxury experience.
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POSITIVELY IMPACTING OUR
PLANET AND COMMUNITIESThomas Burberry supported humanitarian and environmental causes and gave generously to local charities. As an open and caring company with a deep commitment to communities and the environment, we are proud to continue that legacy today.
Strategic report highlights
ELEVATING CUSTOMER EXPERIENCES
Strategic report highlights
REDIFINING LUXURY PRODUCT
Strategic report highlights
ENHANCING VIRTUAL DISCOVERY
Strategic report highlights
POSITIVELY IMPACTING OUR PLANET AND COMMUNITIES
CREATIVITY OPENS SPACES
BRINGING OUR PURPOSE AND VALUES TO LIFE
At Burberry, we are guided by the core belief that Creativity Opens Spaces. Our purpose informs the choices we make as a company and shapes our long-term goals.
CREATIVELY DRIVEN
We find beauty in every detail. Put passion and creativity in everything we do. Committed to excellence. Challenging the ordinary to pursue the extraordinary
PROUD OF OUR HERITAGE
Inspired by our past, as we create our future. Globally minded, learning from others. Championing contrasts from royals to rebels. Representing Britain on the global stage
OPEN AND CARING
Harnessing strength in diversity. United to achieve common goals. Responsible, guided by our conscience. Upholding a legacy of respect and inclusivity
FORWARD THINKING
An open space for imagination. Free to explore, push boundaries, pioneer. Unafraid to stand out. Our creativity drives us forward
Financial highlights
Alternative performance measures, including adjusting measures, are defined on page 53 of the annual report. Pro forma FY 2019/20 results are included to better indicate the impact of adoption of IFRS 16 Leases in FY 2019/20. These pro forma results are estimations of the results for FY 2019/20 if the previous accounting standard for leases, IAS 17 Leases, had been applied.
The Group also had borrowings at 2 April 2022 of £298m (March 2021: £297m)
STRATEGIC PROGRESS
In the next phase of our strategy, we will deliver significant value creation, while continuing to elevate the brand.
“In this revolutionary age, few people can afford to be careless about their clothes.”
Thomas Burberry
ENVIRONMENTAL AND SOCIAL RESPONSIBILITY
Our commitment to environmental and social responsibility is the purest expression of our purpose and values.
CREATING TOMORROW’S HERITAGE: 2017-22
FY 2021/22 concluded Creating Tomorrow’s Heritage, our most recent five-year Responsibility strategy comprising a set of ambitious targets across our Company, Product and Communities pillars.
Over the last five years, we have focused on three key areas:
- Driving positive change through all our products
- Becoming carbon neutral and revaluing waste
- Positively impacting 1 million people
