Established in 2019, the Cultural Advisory Council brings together external experts and thought leaders from across geographies and industries to support Burberry in its commitment to diversity, equity and inclusion within the organisation and beyond.
All members come together regularly to share insights, provide their unique perspectives and discuss how we can create a more inclusive society. To date, the members have helped advise on a range of initiatives, from capturing diversity data globally to truly embedding localised action plans across the business.
They have also dedicated their time to raising awareness around issues ranging from psychological safety and the connection between mental health and inclusive environments, to intersectionality of particular communities and representation within leadership.
Members actively engage with our colleagues and community through the year. This includes offering mentorship, speaking at company-wide events and bringing their perspectives to smaller roundtables with leaders. Learn more about the members of our Cultural Advisory Council through their perspectives below.
“Especially for a multinational company, it is necessary to understand and respect the cultures and values across different regions. I have a deeper understanding of the differences in the interpretation of the same cultural concepts and phenomena in different regions, and a better understanding of the motivation and mission of Burberry to better promote D&I. I am willing to support this in any way I can.”
Professor Xiongwen Lu
Dean of School of Management and Founding Director of the Chinese Marketing Research Center at Fudan University
June Sarpong OBE
Director of Creative Diversity, BBC, Author and Broadcaster
“My takeaway from the first term is one of wonderment and surprise in a good way. As a group we have bonded and I'm very much looking forward to pushing boundaries further to help make inclusion the norm. As the UK's largest luxury brand, Burberry has a unique position to really help lead the industry where diversity, equity and inclusion are concerned.”
“I feel like there have been many substantial moments that have been really enlightening for all of us involved. It felt like there was a real sense of willingness and eagerness to learn from absolutely everyone. And that's so important in order to have conversations where equality can thrive.”
Poet and mental health activist
Dr. Valerie Purdie-Greenaway
Professor in the Department of Psychology at Columbia University, Instructor at Columbia Business School
“I think about our very first meeting where instead of posturing and figuring out which one of us was smarter than the next, we shared our stories, our dreams, our worries, and cultivated that sense of belonging, with Burberry allowing us the space and time to do that. We created an incredibly powerful connection that has translated into our ability to talk about really serious issues.”
“Working together has created this really positive momentum around change and what Burberry's role can be in making the world more equitable and more accessible for so many different people. I just like the fact that it's such a smart, diverse group doing this work and Burberry’s leadership really values us. I really feel like I'm part of the Burberry family.”
Xavier ‘X’ Jernigan
Director, Spotify Studios
Walter Ivey Delph III
Chief Business Officer, Magic Leap
“I've learned a tremendous amount from the council members. There are so many different perspectives that are brought to the table. So, you're not just looking at it from one lens, a business lens or a marketing lens. You're hearing about issue from a cultural lens. You're hearing about issues from a media perspective. You're hearing about issue in terms of impact to others in the community. It's a really comprehensive perspective and I think the combination of Burberry’s leadership with the council members has created something quite special.”