DRAWING ON OUR HERITAGE OF EXPLORATION AND THROUGH OUR CREATIVE SPIRIT, WE COMMIT TO CONTINUALLY EVOLVE, INNOVATE AND DEFY CONVENTION TO BUILD A BRIGHTER FUTURE FOR GENERATIONS TO COME.
As a brand built on the desire to explore nature and the great outdoors, our new strategy, Burberry Beyond, is our commitment to be a force for good through how we design, source, create and advocate. We are determined to be a better company, to create a more sustainable future for luxury, and to have a positive impact on climate, nature and people. This compels us to draw on our creative spirit, to evolve, innovate and, at times, defy convention. It also requires us to enhance our metrics to track, guide and report on progress.
We’re going beyond net zero, reducing emissions across our extended supply chain and investing in initiatives and projects that support wider climate change efforts beyond our business. These include programmes that remove carbon from the atmosphere, designed to accelerate climate action and build resilience for climate-vulnerable communities.
We are taking action to protect, restore and regenerate nature by applying a nature-based approach to our own value chain and in areas of greatest need beyond our operations. We are committed to restoring ecosystems within Burberry’s own value chain, working with key partners such as the Savory Institute’s Land to Market Initiative to develop regenerative supply chains and Global Canopy to ensure that the viscose we source does not harm the environment. We are also continuing to evolve our understanding of our nature impacts in partnership with The Biodiversity Consultancy in addition to working with organisations like the Science Based Targets Network and the Taskforce on Nature-related Financial Disclosures to support the development of a robust framework to monitor and drive progress.
We are committed to having a positive impact on our people and communities. We are collating information about the work we do across our business, from protecting and nurturing luxury craftmanship skills, to driving progress towards our diversity, equity and inclusion ambitions, in order to establish and evaluate the full picture of our impact on people within and beyond our company.
LEVERS FOR ACTION
There are four main levers for action that will underpin our progress
We will harness our expertise in design, using the freedom creativity brings to usher in a new generation of luxury that not only does no harm, but seeks to have a positive impact.
We will ensure the materials we source are aligned to our ambitions, equipping and empowering our supply chain to achieve meaningful change at scale.
As we create, from the manufacturing of garments through to putting on shows, we will carry an ethos of innovation that continues to push boundaries.
We will use our voice to call for strengthened policies, standards and behaviour change to drive positive social and environmental impacts.
OUR GOAL TO BE CLIMATE POSITIVE BY 2040
Climate Positive 2040 is about going further than net zero. Our goal is to implement steep reductions in our carbon emissions footprint and neutralise residual emissions by investing in compensation and projects that remove carbon from the atmosphere.
Our strategy follows the SBTi Net Zero Standard recommendations and we have set up the Burberry Regeneration Fund to support our neutralisation efforts.
In 2017, we launched our current Responsibility agenda, comprising a series of ambitious targets to 2022 across our Product, Company and Communities.
The strategy, developed in collaboration with global innovators and key stakeholders, aims to address the most material social and environmental impacts along our value chain.