Burberry in nature: an immersive show experience set in the British outdoors
Now more than ever, we have to reimagine, to change. We’ve always been drawn to Nature and today we look to the purity and simplicity of the outdoors – where our founder Thomas Burberry laid our foundations – redefining our fashion landscape through new forms of expression.
Set in the British outdoors, the Spring/Summer 2021 collection will come to life on the 17th September as a live physical presentation that is open for all to experience digitally – opening new spaces to our global community as we reconnect with nature and each other.
“As humans, we have always had a deep affinity to nature. We have had to respect and rely upon its power for our very existence, whilst marvelling and revelling in its extraordinary beauty. Especially recently, we have all yearned to reconnect again and for this show, I wanted to celebrate these feelings by bringing our community together in a creative experience that takes place within the beautiful, natural landscape of Britain.”
In line with our previous two runway shows, this experience will be certified carbon neutral ensuring measures are taken to reduce the presentation’s environmental impact and any remaining emissions will be offset through Burberry’s Regeneration Fund.